A small idea built for a big milestone.
Potty training is one of the first moments where kids start doing things on their own. But most of the tools they’re given—especially toilet paper—are still designed for adults.
Toddler Tissue was created by dads in the middle of it—navigating potty training with seven kids under six. We saw firsthand the same frustrations over and over: too much toilet paper, too much mess, and tools that just weren’t made for little hands.
So we decided to rethink it.
Why not wipes or regular toilet paper?
Wipes are great for getting started—but they’re not meant to last. Over time, they create dependency, added waste, and higher ongoing cost.
And when it’s time to transition, traditional toilet paper isn’t built for toddlers. Oversized sheets and fast-unrolling rolls lead to overuse and frustration.
Toddler Tissue bridges that gap—helping kids learn how much to use, while keeping things simple for parents.